Exploring Design Specializations at MIT ADT University: Shaping Creative Careers

Exploring Design Specializations at MIT ADT University: Shaping Creative Careers

Design is a potent instrument that may be utilised to solve issues, convey concepts, and produce aesthetics. Students can study a variety of design specialisations at MIT ADT University to hone their creative abilities and prepare for a future in the design industry.

● Since 2006, the MIT Institute of Design has led the way in design education in India. 

● A part of the MAEER's group under the guidance of design thought leaders like Prof. Kumar Vyas and Prof. Dhimant Panchal, the institutes foundation has been well established with its strong leadership, learning pedagogy, and experienced faculty and practitioners. 

● Over the past 15 years, our institute has earned a reputation as one of the best design schools in the country. Nine foreign universities collaborated with us on joint projects and ventures.

● This blog will delve into the diverse design specialisations offered at MIT ADT University and their transformative impact on students professional journeys.

The MIT Institute of Design works to provide a setting for design education that will result in professionals who are prepared for the future and who use cutting-edge technology with a focus on the environment. 

● To advance design as a craft to improve life on Earth

● By examining user desires, examine, develop, and co-create significant trends

● To take the lead in design education in India by fostering a research culture, creativity, cross-institutional cooperation, and the utilisation of cutting-edge technology

● To create a culture of multidisciplinary design learning ecosystem to produce the next generation of design professionals who will be job creators; to expose students and teachers to a multi-cultural global setting

● To develop fresh product and service concepts into profitable businesses

Bachelor of Design (B.Des.):Duration: 4 Years

Product design, transportation design, interior space and furniture design, retail design, graphic design, animation design, film & video design, fashion design, and game design are just a few specialisations in this extensive programme. 

Design of Products: (B.Des.)

Students who complete the Product Design programme will need to comprehend the various processes, structures, and methodologies utilised to create products that directly meet consumer wants. Any of these courses can be chosen by a student who is interested in learning design, and they can be confident that they will help them launch a successful career in the design field of their choice. 

Transportation Design: (B.Des.)

Its emphasis shifts to developing sustainable systems for Transport Design after initially focusing on conveying people and goods through various techniques. It includes designing solutions that improve human and commercial mobility and automobile and car design. Learners ' innovation capacity is further tested when a transport vehicle's capabilities are expanded beyond land, water, air, and space.

Interior Space & Furniture Design: (B.Des.)

Designing interior and exterior spaces according to their functional hierarchies and linkages is the main focus of the course. A place needs furniture, seats, storage, lighting, and other components to be more practical and visually pleasant. The interior space design should incorporate furniture and accessories and complement one another nicely.

Retail Design: (B.Des.)

Retail Design is at the intersection of built environment design, architecture, marketing, and strategy. To address design issues crucial to the evolution and change of retail environments, the MIT ID project employs a cutting-edge and visionary approach to ensure that students fully understand the issues the retail industry and its related fields are facing.  

Graphic Design: (B.Des.)

MITID's Graphic Design courses emphasise imparting to students both the practical abilities and the theoretical and conceptual understanding necessary to succeed as skilled graphic designers.

Animation Design: (B.Des.)

The study programmes in Animation Design only cover moving pictures. More emphasis is placed on design thinking and action in the MIT ID Animation Design Programmes. The students of Animation Design learn specialised animation skills and techniques, including pixelation, Visual Scripting, Storyboarding, Personality and Caricature, Kinematics, and Model Animation Design. 

Film & Video Design: (B.Des.)

Courses in Film and Video Design emphasised solid narrative content. To communicate using Film and Video media, one needs to use equipment like film and video cameras and editing systems. Moreover, conceptual processes in addressing the communication needs of the social and commercial sectors should also be rigorously followed.

Fashion Design (B.Des.)

This course prepares the learners for a career in fashion. The B.Des Fashion Design is a skills-based course, where they can explore their ideas two- and three-dimensionally, using a broad variety of techniques and approaches in exciting and challenging projects. The course has excellent links with the industry through live projects, external competitions, and collaborations with industry experts.

Fashion Communication (B.Des.)

This unique and exciting course teaches the intellectual, practical, and professional skills the learners need to succeed in a career in promotion and communication for the global fashion industry. They get to learn fundamental research, experimentation, and realisation skills and new practices and innovations within Fashion Promotion, Communication, and Image generation.

Game Design (B.Des.)

MIT ID offers a Game Design course as an undergraduate programme focusing on Game Art, Design, and Production, including programming. Each aspect of Game Design, such as Concept Design, Environmental Design, 2D Art, 3D Art, Strategy, Game Phycology, Level Design, and programming, along with Industry professionals/experts' guidance and support. The programme will blend Science, Technology, and Art well, and a learner can take up an Interested Game in 2D or 3D.

Master of Design (M.Des.):Duration: 2 Years

The M.Des programme prepares aspiring designers to be professionals and can take up to two years. We have created a course that provides equal exposure to theory and concepts. Along with these specialisations, the master of design programme offers courses in immersive Media Design, Product Design, Transportation Design, Interior space and Furniture Design, Retail Design, User Experience Design, Graphic Design, Animation Design, Film & Video Design, Fashion Management & Marketing, and User Experience Design. 

Graphic Design: (M.Des.)

The application of Information Technology would take learners in Computer Graphics, Multimedia, and Web Design. Learners use software like Sound Forge, Adobe Premiere, Adobe After Effects, and Combustion for Graphic Design projects.

Animation Design: (M.Des.)

In Animation Design, the courses of study exclusively deal with moving images. The Animation Design Programmes at MIT ID focus more on design thinking and doing. The learners of Animation Design acquire particular skills and techniques of animation, such as Personality and Caricature, kinematics, Illustration, Visual Scripting, Storyboarding, Pixilation, and Model Animation Design. 

Film & Video Design: (M.Des.)

Courses in Film and Video Design emphasised solid narrative content. To communicate using Film and Video media, one needs to use equipment like film and video cameras and editing systems. Moreover, conceptual processes in addressing the communication needs of the social and commercial sectors should also be rigorously followed.

Fashion Management & Marketing (M.Des.) 

The M.Des Fashion Management & Marketing course prepares the students for a fashion management career domestically or internationally by delivering an innovative and relevant fashion business curriculum. Working closely with fashion industry professionals, fashion organisations, and industry role models and mentors, on the masters’ course, students develop a diverse skill base that will enable them to have a more comprehensive, clearer, and more relevant understanding of the business of management and marketing behind the fashion industry.

Design Management (M.Des.)

M.Des in Design Management is a unique management programme offered in a creative multi-disciplinary environment. Design is gaining importance as a fresh way of solving complex business problems and driving innovation. The programme is built on a strong foundation of design thinking and holistic business management. The programme offers a mix of inputs on the latest design methods and approaches and combines them with real-lifecase studies and applications from the business world. The program builds the critical thinking and execution skills required in today’s world and prepares the learners to use design to solve real-life problems faced by industry and society.

Immersive Media Design (M.Des.)

MIT ID offers a trans-disciplinary master's programme in Immersive Media Design. This programme deals with the core technologies across merging disciplines of all creative expressions, which will form future means of interacting. It is the convergence of technology with the new emerging media. The programme aims to provide advanced research and knowledge in futuristic technological interactions and establish academic solid and industry-academic collaborative projects. It transforms data into meaningful social and emotional communication. It will explore the human side of futuristic immersive design with related technologies and interactions with emerging media, focusing on understanding the compelling user engagement in fields ranging from education, health, social communication, art, entertainment, branding, spatial installations, and business.

Transcultural Design (M.Des.)

The M.Des. Transcultural Design encourages the exploration of different cultures within an applied, interdisciplinary context. The Transcultural Design programme at MIT ID is a two- year Master's course focusing on social innovation, experiential learning, and design for the public interest. This programme provides a unique opportunity for young designers to specialise in Social Innovation and Design Thinking. Students will learn how to use design for a positive social impact on humans and businesses and to better understand the global perspective on design. Students will have to comprehend the Indian market and appropriate the local behaviours to offer a coherent project adapted to users with an anthropological approach to design.

Post Graduate Diploma in Innovation: Duration: 1 Year full time in Campus Course. 

A fresh start and a new generation of thorough innovators  

We set out to develop a new breed of comprehensive innovators—those who are guided by design thinking, inspired by emerging trends and technologies, and motivated to leave their imprint on the global political, social, economic, and technical landscape. 

Nowadays, innovation extends well beyond products, technologies, and even human-centred design. Innovation is much more than products, technology, and even human-centred design.

 It’s about connecting one’s capability with the larger ecosystem. It is this continuous attempt to explore the possibilities and come up with meaningful products, services, businesses, organisations, and ecosystems. See how we can help you be prepared for tomorrow- where all innovation will be ecosystem-centred.

Tomorrow’s innovators are building a future today Transportation, Leisure, Work, or if you zoom out, Industries, communities, businesses, and even ecosystems, tomorrow won’t be the same as today. Change is inevitable but tomorrow’s innovators are thinking today. Tomorrow’s innovators are building a future today. See how our courses will help you upskill for tomorrow so that whatever your goal: helping your organisation grow or excelling at your career, you can stay relevant.

Ph.D. in Design: Duration: Minimum 3 Years

1. Design is a process for evolving user-centric, situation-based concepts leading to tangible solutions for the benefit of society at large. The design of products, communication Media, interfaces, services, and systems requires sensitivity toward

the user, in-depth research, and an understanding of technology with unique creative insights. The concept of Design thinking helps a smooth amalgamation of art, science, and technology.

2. MIT ID’s academic programmes strive to lead design education in India with effective industry outreach, innovation, and the use of next-generation technology by inculcating a culture of research. Driving the pedagogy of learning by doing – the design process followed at our institute keeps ‘research’ at its core.

3. The Doctor of Philosophy (Ph.D.) degree in Design is offered to learners who indulge in a study that adds value to the knowledge base by evolving a method, framework, and analysis by the design thinking approach. The study may help create a product,

interface, communication, service, and experience that benefits society. The Ph.D. programme is open to learners in the field of education as well as industry who wish to explore, indulge, and immerse in the various fields to propose new paradigms in

design.

Aims and Objectives

● To support original research and create new knowledge about design.

● To explore, and analyse the role of design in problem-solving to propose new theories.

● To engage students to take up advanced research in current design practice

● To evolve new ways of enabling sustainability through design

● To engage in understanding the role of Design in problem-solving

● To analyse the societal evolution to predict the future trends in Design

Suggestive Focus Areas (not limited to): 

● Design Practice

● Futures & Trends

● Craft

● Design Education

● Design Management

● Social Innovation

What are the career prospects for Design specialisations?

The career prospects for Design specialisations are excellent. The Design industry is increasing, and there is a high demand for skilled designers. With a degree in design from MIT ADT University, students can find jobs in a variety of industries, including:

● Advertising: Designers create advertising campaigns that promote products andservices.

● Architecture: Designers design buildings and other structures.

● Fashion: Designers create clothing and accessories.

● Graphic design: Designers create logos, websites, and other visual materials.

● Interior design: Designers design the interiors of buildings.

● Product design: Designers create products that are both functional and aesthetically pleasing.

● Web design: Designers create websites.

In addition to the career prospects listed above, design specialisations can also help students to develop their problem-solving, critical thinking, and communication skills. These skills are essential for success in any career, and they can be precious for designers who are working on complex projects.

In short,

The MIT ADT University's Design specialisations allow students to express their creativity, gain technical proficiency, and grow their creative careers. Whether students specialise in Graphic Design, Industrial Design, Fashion Design, Interior Design, or Animation and Multimedia Design, they can access various career paths.

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