Several areas of the fast-growing media and communication industry, including movies, television, advertising, print media, music, and the internet, have seen an extraordinary expansion in recent decades. Today is an excellent moment to work in the media and entertainment industry. Media sector expansion in all industry categories offers exciting times, fueled by strong demand, excellent competition, and strong government support for a policy. Aspirants in the media sector who want to pursue a career in media and mass communication studies have a wide range of options available to them.
For the fiscal year 2017-2018, the Indian media and entertainment sector rose by 10,90%. Between 2012 and 2018, India’s media consumption climbed by 9%, about nine times that of the United States and twice that of China. In fiscal year 2017, the industry employed 3,5-4 million people, both directly and indirectly.
All companies have media assets to create, assimilate and distribute amongst their stakeholders. The Journalism and Mass communication graduates are trained to create and disseminate the media products for their organisations. You can work in cinema and television, journalism, direction, editing, filmmaking, scriptwriting, public relations, publishing, and other fields after earning a degree in mass communication. Careers in public media will provide a lot of satisfaction and allow you to express yourself creatively.
However, before deciding to pursue a mass communication degree, it is critical to assess yourself. An individual must be innovative and willing to put in long hours. Furthermore, a person must have excellent communication skills, determination, and patience, as reaching the top in this area takes a long time.
Mass communication is a broad and comprehensive approach to teaching you all aspects of journalism and advertising. It encompasses everything from content writing to video production that can help people reach the masses. By
Students who take this course obtain a wide understanding of the various areas accessible and which fields are required. Each issue in mass communication is addressed so that a learner understands what has to be done and why.
Your mass communications knowledge can be put to use in any workplace. You’ll be able to scale any relevant sector of mass communication if you have problem-solving, communication, writing, and speaking skills.
This course gives students the opportunity to travel to a number of destinations, experience the world through the eyes of a journalist or filmmaker, and cover a variety of events and stories. It also helps pupils to put their creative abilities to good use. There is no set way to work with this turf in order for the student to explore and develop his own approach. To take risks, produce fresh ideas, and influence people, all forms of mass media are essential.
A master communication course will teach the student how to think critically, solve problems, handle conflicts, form teams, and speak in public.
Manager of news media: They are familiar with your reading habits and audience, and they create publication schedules that address interesting stories while keeping an eye on the growth of interesting material on global concerns.
Journalists: Journalists have a number of responsibilities, including identifying, investigating, and reporting on a significant event or subject.
Directors of Public Relations are in charge of developing and implementing strategic marketing campaigns that improve the organization’s image. They also make an effort to form positive relationships with customers, competitors, investors, and the media.
Academics: University professors conduct research in the field of mass communication. They also tutor students, teach mass communication courses in universities, and tutor undergraduates.
Marketing managers and specialists assist in the development of multimedia advertisements and other commodities in areas such as brand reputation, client loyalty, and revenue generation through the sale of products and services to businesses. They also write relevant and interesting content, create visuals and images, and evaluate the effectiveness of their marketing initiatives on a regular basis.
Specialists in web content: specialists in web content include social media experts, SEO experts, and others.
Web producers: Web producers are designed to provide interesting and instructional content to online audiences. When picking engaging material for the general audience, they keep blogs or social media profiles.
After graduation, the average pay paid in the field of mass communication is INR 6 lakh per year. Find out more about careers in mass communication and related fields.
Simply said, journalism is the reporting of news, whereas mass communication is the use of various media to deliver messages. Advertising, public relations, photography, and film and television are all popular job pathways in mass communication. The average annual pay for a career in mass communication is INR 4.02 lakh.
In the International School of Broadcasting and Journalism, MIT is a pioneer in media education and training in the country (ISBJ). Although significant advances in the media business are covered, tradition and modernity are smoothly interwoven. Journalists of the future may be taught values, mastery of professional skills, and accountability without abandoning their ethics. With specialisations students get to explore traditional media and non-media companies with their training and skill development.
At MIT ADT University students benefit from the highly-rated Interactive Learning Approach, which simulates their passion in the subject of journalism. Best Media Exposure: Throughout the academic year, a variety of events are held.
Students also have access to the MIT ADT University channel, MIT Talk, as well as the Institute’s own newspaper, video magazine, social media pages and creation of advertisements, which are useful tool for community involvement and traditional media communication.
MIT ISBJ was the first media institute in the country to introduce offering specialisations at UG and PG levels. The training for media skills is part of the curriculum and students get opportunity to learn, experiment and live the experience of media. MIT ISBJ students get a well-balanced mix of tradition and modernity of the media sector. ISBJ students will benefit from this emphasis on value-based education and technical competence as a springboard to interesting careers in the media business.
